On the occasion of the Golden Jubilee Year celebration of Gujarat State, Hon. Chief Minister Shri. Narendra Modi launched an ambitious campaign by the name MISSION MANGALAM. The objective is to organize the poor into Self Help Groups / Sakhi Mandals, link them with banks, build capacities in them and lead them towards sustainable livelihoods. To implement this mission a company was formed in April 2010 by the name Gujarat Livelihood Promotion Company Limited (GLPC). This company has initiated a major program of Corporate-Business Partnerships to conceptualize and implement projects in rural areas which would generate more than a MILLION LIVELIHOODS, to be realized in the next 3 to 5 years. This initiative has got overwhelming response from some of the biggest industries and business houses in the country. Till now more than 32 companies have expressed their commitment to sign MoUs with GLPC during the Vibrant Gujarat Summit, 2011, held this week. It is estimated that these MoUs would trigger projects which would generate and augment livelihoods in the rural areas of Gujarat to the tune of 12 lakhs i.e. 1.2 million in the next 3-5 years. The total financial commitments to enable the above would be exceeding Rs. 20,000 Crores. These MoUs would be signed during a seminar organized under the aegis of Rural Development Department by GLPC upon the theme INCLUSIVE DEVELOPMENT THROUGH SOCIAL BUSINESS ENTERPRISES. This seminar would be addressed by eminent thinkers and practitioners. Smt. Usha Thorat, former Deputy Governor, RBI would give the financial perspective and Dr. Bibek Debroy, eminent economist and academician would present the economist’s perspective during the Seminar. Mr. B.K. Sinha, IAS, Secretary, Rural Development, Government of India would be the Chief Guest in the Inaugural session.
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