This is a major milestone for the Bank in its journey to make 10 mn families (i.e. 40 mn Indians) self-sufficient through 'Viable Finance'.
Gudivada in Krishna district of Andhra Pradesh will witness our Bank's 300th Grameen Loan Mela Mahotsava for this financial year (501st overall) tomorrow. It is truly a grand finale and RBI Dy Governor Dr K.C.Chakrabarty has agreed to grace the occasion along with our MD Mr Puri. This is a major milestone for the Bank in its journey to make 10 mn families (i.e. 40 mn Indians) self-sufficient through 'Viable Finance'. This is our board-approved mandate and is aimed at helping rural folks meet their banking and financial needs. Be it financing for tractors, auto, two wheelers, commercial vehicles or even gold loan, HDFC Bank is providing solutions tailormade for the mns of Indians in the hinterland. The journey began two years back, which has seen the Bank traversing the countryside, taking organized finance there, freeing people from the clutches of money-lenders, and, thereby, making a difference to their lives. Chomu in Rajasthan, Pimpalgaon in Maharashtra and Kumbakonam in Tamil Nadu are some of the mofussil locations. Earlier this month, the Bank launched a gold loan scheme customized for the rural customer, thus ensuring that the most prized asset remains in safe hands even as the Bank plays the facilitators in unlocking value of the asset.
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